What´s the Industry 4.0?

What´s the Industry 4.0?

The Fourth Industrial Revolution, also known as industry 4.0, is changing the way businesses operate and, therefore, the environments in which they are forced to compete. Objectives of Industry 4.0 Industry 4.0 hints the promise of a new revolution that combines...
Hooters Adds Blockchain-Based Rewards

Hooters Adds Blockchain-Based Rewards

Many of today’s retail companies have a loyalty program. One example is the HootClub loyalty program. This program is multichannel and is in full growth and increasing day by day its customers. They also launched a loyalty program for restaurant chains in the...
Blockchain in Retail: Increase Visibility, Build Trust

Blockchain in Retail: Increase Visibility, Build Trust

Because Blockchain is decentralized, it’s very difficult to hack. When a transaction is made it can no longer be changed. Blockchain securely verifies the transaction made and must give an approval for this transfer to be made and release the payment. Blockchain...
Retail Blockchain Deep Dive: Marketing

Retail Blockchain Deep Dive: Marketing

Marketing applications are the third most active area of blockchain use and investment. While supply chain applications are focused primarily on the B2B space, marketing has a mix of B2B solutions (like ad fraud) as well as solutions that are much more consumer-facing...